Engineering Perfection for Daily Life.
HiPure Lab combines advanced chemical engineering with sustainable practices to deliver world-class home care, hygiene and cosmetic products that look premium, feel luxurious and perform every single day.
Hi-Clean Floor Guard
High-performance floor cleaner engineered with Nano-Active Technology for lasting protection and streak-free shine.
99.9%
Germ Kill
24h
Protection
Kids+
Safe Use
10M+ households
using HiPure products across India & beyond.
10M+
Happy Households
50+
Product Variants
100%
Cruelty Free
18
States Covered
Holistic Solutions for Modern Living
From floors and fabrics to skin and self-care, HiPure products are designed as complete ecosystems that simplify life while elevating everyday rituals.
Hi-Clean Home Care
Surface hygiene, dish care, fabric care and more, built for Indian kitchens & living spaces.
PureSoft Hygiene
Skin and hygiene formulations created for daily use — gentle, effective, and beautifully fragrant.
GlowUp Cosmetics
Modern, performance-led beauty inspired by skincare science and global trends.
Hi-Clean
Floor Guard
Experience the next level of home hygiene. Our flagship floor cleaner is engineered with Nano-Active Technology that not only kills 99.9% of germs but creates a protective shield that lasts for 24 hours.
99.9%
Germ Kill Rate
24hr
Protection Shield
Life with HiPure
Safe for Family
Everyday moments made purer.
#HiPureGlow
Science, Safety & Simplicity
From raw material selection to finished products on the shelf, every step at HiPure Lab is engineered to deliver uncompromised quality for Indian households and global markets.
R&D Driven
In-house lab with PhD-level chemists and modern testing facilities.
Safe Formulations
Dermatologically tested & compliant with international standards.
Planet Conscious
Reduced water footprint & recyclable primary packaging.
Consumer First
Products tailored to Indian climate, usage patterns & lifestyle.
R&D & Quality Pipeline
A controlled, multi-stage process ensures every HiPure product meets the highest benchmarks of performance and safety.
Market Insight & Concept
Deep consumer research and category mapping to identify real-world needs.
Lab Formulation & Testing
Multiple iterations to achieve the perfect balance of efficacy, fragrance, and skin-compatibility.
Pilot Batches & Stability
Stress-tested across temperature, light, and packaging conditions.
Scaled Manufacturing & QC
Automated lines, batch-wise QC, and traceable supply chain systems.
Certified for Peace of Mind
HiPure Lab operates with stringent quality systems. Our facilities and processes are aligned with global manufacturing and safety frameworks.
- ISO-aligned quality management & documentation
- Dermatologically safe and cruelty-free formulations
- Compliance-ready labels for export markets
Strict QC at every stage of production.
External audits conducted annually.
Every formulation tested for stability.
Strong brand loyalty across regions.
Designed for Distributors
HiPure Lab offers an aggressive, yet sustainable distribution model with strong marketing support and healthy margins.
High Rotation Portfolio
Daily-use SKUs with strong shelf visibility and repeat purchase behavior.
Marketing & POS Support
Regional campaigns, in-store branding, and digital amplification to boost movement.
Margin-Friendly Structure
Transparent pricing, clear schemes, and on-time dispatch & support.
Active distributors across 18+ states and expanding.
What Our Partners Say
From modern trade to neighborhood stores, HiPure Lab is trusted for both product performance and business reliability.
Modern Trade Partner
Mumbai
“HiPure’s floor and dish wash ranges have become our fastest growing categories. Fill rates are excellent and consumer feedback is consistently positive.”
Regional Distributor
East India
“Schemes are realistic and support is strong. The brand moves well even in new districts because of quality and word of mouth.”
End Consumer
Bangalore
“Switched to HiPure for our kids’ hygiene products. Fragrances are mild, and the products feel gentle yet effective.”
Ready to Partner with Excellence?
We are rapidly expanding our distribution network across India. Join us in our journey to redefine the consumer goods industry.