Engineering Perfection for Daily Life.
HiPure Lab brings together advanced chemical engineering, global safety standards and Indian consumer insight to create products that look premium, feel luxurious and perform every single day.
Hi-Clean Floor Guard
High-performance floor cleaner engineered with Nano-Active Technology for lasting protection and streak-free shine.
99.9%
Germ Kill
24h
Protection
Kids+
Safe Use
10M+ households
using HiPure products every month.
10M+
Happy Households
50+
Product Variants
100%
Cruelty Free
18
States Covered
Holistic Solutions for Modern Living
From floors and fabrics to skin and self-care, HiPure products are designed as complete ecosystems that simplify life while elevating everyday rituals.
Hi-Clean Home Care
Surface hygiene, dish care, fabric care and more, built for Indian kitchens & living spaces.
PureSoft Hygiene
Skin and hygiene formulations created for daily use — gentle, effective, and beautifully fragrant.
GlowUp Cosmetics
Modern, performance-led beauty inspired by skincare science and global trends.